Outfit Tips for Branding Sessions

Branding photo of woman wearing neutral tone suit sitting in new Braunfels Texas studio / Photo by Erin Valkner Photography of New Braunfels, Texas. See more at www.erinvalknerphotography.com/blog

Your branding photos are more than just pictures — they’re a powerful first impression.

The outfits you choose help tell your story, communicate your professionalism, and show the world who you truly are.

With the right wardrobe, you’ll not only look confident… you’ll feel it, too.

 

Choose Outfits That Reflect Your Brand Identity

Before picking pieces, think about what you want your audience to feel when they see your images.

Is your brand/business bold and modern? Friendly and approachable? Classic and polished?

Choose colors, textures, and silhouettes that match your brand vibe — and make sure they feel true to who you are. Authenticity always photographs beautifully.

 

Mix Professional & Polished With Relatable & Real

A great branding session blends professional looking wardrobe pieces with lifestyle looks so your brand feels dynamic and relatable.

Pair a tailored blazer or blouse with more relaxed outfits like a cozy sweater, neutral tee, or casual look/layering pieces.

Showing both sides — the professional and the everyday human behind the business — helps clients connect with you instantly.

professional headshot of man in blue suit dark background in New Braunfels studio   / Photo by Erin Valkner Photography of New Braunfels, Texas. See more at www.erinvalknerphotography.com/blog
‍professional headshot of man in casual shirt on white background in New Braunfels studio  / Photo by Erin Valkner Photography of New Braunfels, Texas. See more at www.erinvalknerphotography.com/blog

Prioritize Fit, Comfort & Confidence

Your outfits should fit well, allow movement, and help you feel at ease.

When you feel uncomfortable, it will likely show in your photos.

Avoid anything too tight, sheer, or distracting (like loud prints or busy patterns).

Branding photo of woman wearing colorful modern suit standing pose in new Braunfels Texas studio / Photo by Erin Valkner Photography of New Braunfels, Texas. See more at www.erinvalknerphotography.com/blog

Neutrals, clean lines, and solid colors photograph beautifully — and adding subtle accessories can elevate the look without overwhelming the image.

Most importantly: choose outfits that make you feel powerful and comfortable. Confidence is always the best accessory.

 

Your Confidence Is Your Brand — Let It Shine

The outfits you choose are a reflection of your brand’s energy — polished, confident, approachable, and uniquely you.

When you feel aligned and comfortable, it shows in every frame.

Ready to create branding images that feel like the truest version of you?

If you need help deciding on what to wear, I’m here to help!

Click here to book your personal branding session and step into your most confident, magnetic self.

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